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The State of Ad Tech Entering Into 2025: Innovation, Privacy, and Precision
Advertising Technology Team
The State of Ad Tech Entering Into 2025: Innovation, Privacy, and Precision

The State of Ad Tech Entering Into 2025: Innovation, Privacy, and Precision

6 min
Unlocking Tourism Insights: How Location Data is Transforming the Travel and Tourism Industry
Cuebiq Location Data Tourism & Hospitality
Unlocking Tourism Insights: How Location Data is Transforming the Travel and Tourism Industry

Unlocking Tourism Insights: How Location Data is Transforming the Travel and Tourism Industry

5 min
Holiday Shopper Behavior: Insights You Need From Last Season To Win
Holiday Shopper Behavior: Insights You Need From Last Season To Win

Holiday Shopper Behavior: Insights You Need From Last Season To Win

5 min
Privacy is a Journey
Privacy Journey
Privacy is a Journey

Privacy is a Journey

5 min
A Summer of Mobility Data for Social Good
Location Data Smog Analysis
A Summer of Mobility Data for Social Good

A Summer of Mobility Data for Social Good

5 min
Yokohama Tire Reaches The Right Audience With Cuebiq Data
Yokohama Tire Case Study
Yokohama Tire Reaches The Right Audience With Cuebiq Data

Yokohama Tire Reaches The Right Audience With Cuebiq Data

1 min
Industry Efforts on SPOIs and NAI Summit Key Findings
Data Security Location Data
Industry Efforts on SPOIs and NAI Summit Key Findings

Industry Efforts on SPOIs and NAI Summit Key Findings

8 min
Cuebiq and Attain Partner to Deliver Unparalleled Campaign Insights with Combined Foot Traffic and Transactional Data
Cuebiq and Attain Partner to Deliver Unparalleled Campaign Insights with Combined Foot Traffic and Transactional Data

Cuebiq and Attain Partner to Deliver Unparalleled Campaign Insights with Combined Foot Traffic and Transactional Data

3 min
100+ Days Into The Year Of The Cookieless Future – What Have We Lost?
Cookieless Future
100+ Days Into The Year Of The Cookieless Future – What Have We Lost?

100+ Days Into The Year Of The Cookieless Future – What Have We Lost?

3 min
Let’s Talk About Bias: A Solution-Oriented Approach to Representativeness in Mobility Data
Team using location data
Let’s Talk About Bias: A Solution-Oriented Approach to Representativeness in Mobility Data

Let’s Talk About Bias: A Solution-Oriented Approach to Representativeness in Mobility Data

7 min
How Cuebiq Significantly Increases Match Rates And Resolved Data From Cookieless Environments
Cuebiq Experian Case Study
How Cuebiq Significantly Increases Match Rates And Resolved Data From Cookieless Environments

How Cuebiq Significantly Increases Match Rates And Resolved Data From Cookieless Environments

1 min
Cuebiq Soars High as EMEA’s 2023 AWS Partner of the Year
Cuebiq Soars High as EMEA’s 2023 AWS Partner of the Year

Cuebiq Soars High as EMEA’s 2023 AWS Partner of the Year

3 min
Cuebiq CEO Talks Consumer Privacy on Data Gurus Podcast
Cuebiq CEO Talks Consumer Privacy on Data Gurus Podcast

Cuebiq CEO Talks Consumer Privacy on Data Gurus Podcast

1 min
Meet Cuebiq’s Expert Customer Success Team
Meet Cuebiq’s Expert Customer Success Team

Meet Cuebiq’s Expert Customer Success Team

5 min
Cuebiq Attribution Study Reveals Impact of Ziff Media Campaign on Store Visitation
Cuebiq Attribution Study Reveals Impact of Ziff Media Campaign on Store Visitation

Cuebiq Attribution Study Reveals Impact of Ziff Media Campaign on Store Visitation

3 min
Brand Safety Week and The State of Privacy
Brand Safety Week and The State of Privacy

Brand Safety Week and The State of Privacy

4 min
Give Your Clients the Gift of Data-Driven TV this Holiday Season
woman holding wrapped present in front of holiday lights
Give Your Clients the Gift of Data-Driven TV this Holiday Season

Give Your Clients the Gift of Data-Driven TV this Holiday Season

4 min
Come Back Soon! Measuring the Effectiveness of Tourism Campaigns with Geolocation Data
man and woman tourists in portugal checking map and phone with camera
Come Back Soon! Measuring the Effectiveness of Tourism Campaigns with Geolocation Data

Come Back Soon! Measuring the Effectiveness of Tourism Campaigns with Geolocation Data

8 min
Incrementality for Car Dealerships or Tourism? Yes, it’s a thing.
Incrementality for Car Dealerships or Tourism? Yes, it’s a thing.

Incrementality for Car Dealerships or Tourism? Yes, it’s a thing.

6 min
What is Incrementality?
incrementality faq
What is Incrementality?

What is Incrementality?

10 min
Why Incrementality? Put Your Money Where Your Growth Is.
three women shopping walking in street together
Why Incrementality? Put Your Money Where Your Growth Is.

Why Incrementality? Put Your Money Where Your Growth Is.

5 min
Take Advantage of Cuebiq Audiences for 2024 Planning
four people camping outside wilderness
Take Advantage of Cuebiq Audiences for 2024 Planning

Take Advantage of Cuebiq Audiences for 2024 Planning

4 min
Cuebiq x Innovid: Impacting Real-World Behavior with Creative Optimization
two people handshake partnership
Cuebiq x Innovid: Impacting Real-World Behavior with Creative Optimization

Cuebiq x Innovid: Impacting Real-World Behavior with Creative Optimization

3 min
The 30 Day Map Challenge Using Cuebiq Data
The 30 Day Map Challenge Using Cuebiq Data

The 30 Day Map Challenge Using Cuebiq Data

4 min
Maximize Your Media Budget with Measurement
two women window shopping bags happy city holiday
Maximize Your Media Budget with Measurement

Maximize Your Media Budget with Measurement

3 min
TV Trends and the Targeting You Need
man and woman sitting on couch with remote watching TV
TV Trends and the Targeting You Need

TV Trends and the Targeting You Need

3 min
Introducing Cuebiq’s Newest Audience Segments
two people with shopping bags and masks on
Introducing Cuebiq’s Newest Audience Segments

Introducing Cuebiq’s Newest Audience Segments

3 min
Location Data in a Post-Pandemic World: How Back-to-School Is Challenging Us to Think Differently
two students sitting on a college campus lawn with backpacks and book smiling
Location Data in a Post-Pandemic World: How Back-to-School Is Challenging Us to Think Differently

Location Data in a Post-Pandemic World: How Back-to-School Is Challenging Us to Think Differently

4 min
Attribution Benchmarks: How To Evaluate and Upgrade Your Campaigns
Woman's Feet in Sneakers and Jeans Walking Up Stairs Away From View
Attribution Benchmarks: How To Evaluate and Upgrade Your Campaigns

Attribution Benchmarks: How To Evaluate and Upgrade Your Campaigns

3 min
Wine Tasting and Working From Home: Coming back to Cuebiq
Woman With Ponytail and Glasses Sitting at Laptop Working
Wine Tasting and Working From Home: Coming back to Cuebiq

Wine Tasting and Working From Home: Coming back to Cuebiq

4 min
Cuebiq’s Data for Good Program: Where We’ve Been and Where We’re Going
girl reading newspaper
Cuebiq’s Data for Good Program: Where We’ve Been and Where We’re Going

Cuebiq’s Data for Good Program: Where We’ve Been and Where We’re Going

4 min
Partner Spotlight: Q&A With Lewis Rothkopf, President of Martin
hands on keyboard
Partner Spotlight: Q&A With Lewis Rothkopf, President of Martin

Partner Spotlight: Q&A With Lewis Rothkopf, President of Martin

5 min
Data Security: The Key To Your Brand Safety
man on security computer
Data Security: The Key To Your Brand Safety

Data Security: The Key To Your Brand Safety

2 min
Consumer Privacy: Cuebiq’s Outlook on Data Sharing
Man at laptop
Consumer Privacy: Cuebiq’s Outlook on Data Sharing

Consumer Privacy: Cuebiq’s Outlook on Data Sharing

5 min
It’s Time To Customize Your Measurement Solution
Team working
It’s Time To Customize Your Measurement Solution

It’s Time To Customize Your Measurement Solution

3 min
The Inside Scoop: What IDFA Opt-In Enforcement Really Means
woman on cell phone
The Inside Scoop: What IDFA Opt-In Enforcement Really Means

The Inside Scoop: What IDFA Opt-In Enforcement Really Means

4 min
How Cuebiq Mobility Insights Can Help Your Business
Mobility Insights Image
How Cuebiq Mobility Insights Can Help Your Business

How Cuebiq Mobility Insights Can Help Your Business

1 min
How To Spur COVID-19 Testing and Vaccination With Location Data
Scientists in lab
How To Spur COVID-19 Testing and Vaccination With Location Data

How To Spur COVID-19 Testing and Vaccination With Location Data

4 min
Privacy and Accountability: Why We Created a Sensitive Points of Interest Policy
woman with glasses
Privacy and Accountability: Why We Created a Sensitive Points of Interest Policy

Privacy and Accountability: Why We Created a Sensitive Points of Interest Policy

3 min
The Retail Revolution: How the Pandemic Has Changed the Game
shoppers with masks
The Retail Revolution: How the Pandemic Has Changed the Game

The Retail Revolution: How the Pandemic Has Changed the Game

4 min
To Travel or Not To Travel: Americans Grapple With State Restrictions
traveler with map
To Travel or Not To Travel: Americans Grapple With State Restrictions

To Travel or Not To Travel: Americans Grapple With State Restrictions

3 min
Cuebiq in the News: Top Press Hits of 2020
Cuebiq in the News: Top Press Hits of 2020

Cuebiq in the News: Top Press Hits of 2020

1 min
5 Data-Quality Elements That Are Key for APIs
Man typing
5 Data-Quality Elements That Are Key for APIs

5 Data-Quality Elements That Are Key for APIs

4 min
Data Tells All: Reopening Bars Correlates With New Coronavirus Cases
people at bars with masks
Data Tells All: Reopening Bars Correlates With New Coronavirus Cases

Data Tells All: Reopening Bars Correlates With New Coronavirus Cases

3 min
Why APIs Are Essential to Developers Today
Man at laptop
Why APIs Are Essential to Developers Today

Why APIs Are Essential to Developers Today

2 min
Is MTA Dead? The Future of Attribution
People in business meeting
Is MTA Dead? The Future of Attribution

Is MTA Dead? The Future of Attribution

1 min
How to Use Mobility Insights to Prepare for Reopening
Woman smiling on laptop
How to Use Mobility Insights to Prepare for Reopening

How to Use Mobility Insights to Prepare for Reopening

4 min
How to Use Offline Intelligence to Manage Brand Health During the COVID-19 Crisis
Woman writing by computer
How to Use Offline Intelligence to Manage Brand Health During the COVID-19 Crisis

How to Use Offline Intelligence to Manage Brand Health During the COVID-19 Crisis

4 min
Real-Time Location Data Reveals Effect of Lockdown on Mobility in Italy Due to COVID-19
Real-Time Location Data Reveals Effect of Lockdown on Mobility in Italy Due to COVID-19

Real-Time Location Data Reveals Effect of Lockdown on Mobility in Italy Due to COVID-19

3 min
How to Reach Audiences During the COVID-19 Crisis
Woman at home on laptop
How to Reach Audiences During the COVID-19 Crisis

How to Reach Audiences During the COVID-19 Crisis

3 min
The 3 Types of Analytics You Need to Measure Attribution
girl on computer
The 3 Types of Analytics You Need to Measure Attribution

The 3 Types of Analytics You Need to Measure Attribution

6 min
Enhance Your Advertising Strategy With Offline Measurement
Coworkers around table
Enhance Your Advertising Strategy With Offline Measurement

Enhance Your Advertising Strategy With Offline Measurement

4 min
Partner Spotlight: Q&A With Supriya Goswami, VP of Marketing at InMobi
People working in office
Partner Spotlight: Q&A With Supriya Goswami, VP of Marketing at InMobi

Partner Spotlight: Q&A With Supriya Goswami, VP of Marketing at InMobi

5 min
QSR Marketers Consider Location Data “A Must-Have” According to 451 Research
Man at QSR window
QSR Marketers Consider Location Data “A Must-Have” According to 451 Research

QSR Marketers Consider Location Data “A Must-Have” According to 451 Research

4 min
OOH Advertising Is on the Rise: Increase Your ROI With Offline Measurement
People walking
OOH Advertising Is on the Rise: Increase Your ROI With Offline Measurement

OOH Advertising Is on the Rise: Increase Your ROI With Offline Measurement

3 min
4 Customer Segments You Need to Know About Now
4 Customer Segments You Need to Know About Now

4 Customer Segments You Need to Know About Now

6 min
3 Ways to Activate Incrementality in Your Marketing Strategy
People in business meeting
3 Ways to Activate Incrementality in Your Marketing Strategy

3 Ways to Activate Incrementality in Your Marketing Strategy

4 min
Marketers Are Becoming Location Data Experts According to 451 Research
Girl working at computer
Marketers Are Becoming Location Data Experts According to 451 Research

Marketers Are Becoming Location Data Experts According to 451 Research

4 min
Offline Measurement: The Solution to Your Marketing Problems This Year
girl on phone walking outside
Offline Measurement: The Solution to Your Marketing Problems This Year

Offline Measurement: The Solution to Your Marketing Problems This Year

5 min
How to Skyrocket Your Return on Ad Spend
people on a computer
How to Skyrocket Your Return on Ad Spend

How to Skyrocket Your Return on Ad Spend

3 min
Why You Need Incrementality at the Granular Level
Girl walking in crosswalk
Why You Need Incrementality at the Granular Level

Why You Need Incrementality at the Granular Level

3 min
5 MarTech Predictions for the New Year
coworkers looking at computer
5 MarTech Predictions for the New Year

5 MarTech Predictions for the New Year

5 min
The Future of Technology: The Industry’s Hottest Trends at CES 2020
People clapping at conference
The Future of Technology: The Industry’s Hottest Trends at CES 2020

The Future of Technology: The Industry’s Hottest Trends at CES 2020

5 min
5 Hot Topics in Offline Intelligence
Girl smiling at phone
5 Hot Topics in Offline Intelligence

5 Hot Topics in Offline Intelligence

5 min
Data Privacy Regulation: What Comes After CCPA?
Man working seriously on computer
Data Privacy Regulation: What Comes After CCPA?

Data Privacy Regulation: What Comes After CCPA?

7 min
The Innovation of Technology: A Review of Past Groundbreaking Product Announcements as CES Celebrates 52 Years
Woman speaking at podium
The Innovation of Technology: A Review of Past Groundbreaking Product Announcements as CES Celebrates 52 Years

The Innovation of Technology: A Review of Past Groundbreaking Product Announcements as CES Celebrates 52 Years

4 min
Establishing Best Practices for an AI-driven Ecosystem
Woman typing on laptop
Establishing Best Practices for an AI-driven Ecosystem

Establishing Best Practices for an AI-driven Ecosystem

5 min
Cuebiq Green Team: Building Awareness of Office Recycling Habits & Creating a More Eco-Friendly Work Environment
Cuebiq plants
Cuebiq Green Team: Building Awareness of Office Recycling Habits & Creating a More Eco-Friendly Work Environment

Cuebiq Green Team: Building Awareness of Office Recycling Habits & Creating a More Eco-Friendly Work Environment

5 min
Artificial Intelligence: The Fuel for Predictive Analytics
man typing on computer with plant on desk
Artificial Intelligence: The Fuel for Predictive Analytics

Artificial Intelligence: The Fuel for Predictive Analytics

4 min
Revolutionizing Campaign Measurement: Unlocking Incrementality With Offline Intelligence
Revolutionizing Campaign Measurement: Unlocking Incrementality With Offline Intelligence

Revolutionizing Campaign Measurement: Unlocking Incrementality With Offline Intelligence

7 min
Five Unexpected Applications of Offline Intelligence
Men and women walking outside
Five Unexpected Applications of Offline Intelligence

Five Unexpected Applications of Offline Intelligence

5 min
Cuebiq Visit Intelligence Now Available in Amazon’s AWS Data Exchange
people on a computer
Cuebiq Visit Intelligence Now Available in Amazon’s AWS Data Exchange

Cuebiq Visit Intelligence Now Available in Amazon’s AWS Data Exchange

4 min
Give Your Holiday Campaigns the Gift of Location-Based Audiences
People walking with shopping bags
Give Your Holiday Campaigns the Gift of Location-Based Audiences

Give Your Holiday Campaigns the Gift of Location-Based Audiences

3 min
How to Enhance Your Customer Profile Using Offline Intelligence
People gathered around table
How to Enhance Your Customer Profile Using Offline Intelligence

How to Enhance Your Customer Profile Using Offline Intelligence

4 min
Streaming Audio Meets Offline Measurement
woman with headphones on scooter
Streaming Audio Meets Offline Measurement

Streaming Audio Meets Offline Measurement

4 min
Attribution is King: Here’s How to Make It Reign
People walking with coffees
Attribution is King: Here’s How to Make It Reign

Attribution is King: Here’s How to Make It Reign

5 min
5 Reasons You Need to Add Out-Of-Home to Your Marketing Strategy
Girl interacting with digital billboard
5 Reasons You Need to Add Out-Of-Home to Your Marketing Strategy

5 Reasons You Need to Add Out-Of-Home to Your Marketing Strategy

4 min
How to Use Offline Audiences to Your Advantage
Girls window shopping
How to Use Offline Audiences to Your Advantage

How to Use Offline Audiences to Your Advantage

4 min
Data for Good: Providing Social Value Through Location Data
People working in office
Data for Good: Providing Social Value Through Location Data

Data for Good: Providing Social Value Through Location Data

7 min
Setting Industry Standards: An Inside Look at Cuebiq’s Security Team
Woman walking and texting
Setting Industry Standards: An Inside Look at Cuebiq’s Security Team

Setting Industry Standards: An Inside Look at Cuebiq’s Security Team

4 min
What Working With Big Data Really Means
Man Presenting in Meeting
What Working With Big Data Really Means

What Working With Big Data Really Means

1 min
How to Ace Your Audience Targeting Strategy
Woman shopping for holiday decorations
How to Ace Your Audience Targeting Strategy

How to Ace Your Audience Targeting Strategy

1 min
The Evolution of Cuebiq’s Company Culture Over the Years
People huddled around computer
The Evolution of Cuebiq’s Company Culture Over the Years

The Evolution of Cuebiq’s Company Culture Over the Years

4 min
Partner Spotlight: Q&A With Jeremy Flynn, Clear Channel Outdoor
Managers around table
Partner Spotlight: Q&A With Jeremy Flynn, Clear Channel Outdoor

Partner Spotlight: Q&A With Jeremy Flynn, Clear Channel Outdoor

6 min
Do You Have a Blind Spot in Your Current Retail Attribution Strategy?
People shopping in mall
Do You Have a Blind Spot in Your Current Retail Attribution Strategy?

Do You Have a Blind Spot in Your Current Retail Attribution Strategy?

3 min
Last-Minute Shoppers and Location Data: What’s Differentiating Brick-And-Mortar This Shopping Season
Girls shopping
Last-Minute Shoppers and Location Data: What’s Differentiating Brick-And-Mortar This Shopping Season

Last-Minute Shoppers and Location Data: What’s Differentiating Brick-And-Mortar This Shopping Season

4 min
Six Interview Tips to Land Your Dream Tech Job at Cuebiq in Milan
two men talking
Six Interview Tips to Land Your Dream Tech Job at Cuebiq in Milan

Six Interview Tips to Land Your Dream Tech Job at Cuebiq in Milan

5 min
How Cuebiq’s Attribution Dashboard Can Answer Your Marketing Questions
people on a computer
How Cuebiq’s Attribution Dashboard Can Answer Your Marketing Questions

How Cuebiq’s Attribution Dashboard Can Answer Your Marketing Questions

4 min
Partner Spotlight: Q&A With Tom Riordan, Adobe
Partner Spotlight: Q&A With Tom Riordan, Adobe

Partner Spotlight: Q&A With Tom Riordan, Adobe

4 min
Working in Cuebiq’s Milan Office: An International Baccalaureate Student’s Perspective
Man smiling
Working in Cuebiq’s Milan Office: An International Baccalaureate Student’s Perspective

Working in Cuebiq’s Milan Office: An International Baccalaureate Student’s Perspective

4 min
Perks & Benefits: What Makes Being an Employee in Cuebiq’s Milan Office Unique
Man and woman laughing in office
Perks & Benefits: What Makes Being an Employee in Cuebiq’s Milan Office Unique

Perks & Benefits: What Makes Being an Employee in Cuebiq’s Milan Office Unique

4 min
Cuebiq’s Values: How We Created Them and What They Mean to Us
People brainstorming in office
Cuebiq’s Values: How We Created Them and What They Mean to Us

Cuebiq’s Values: How We Created Them and What They Mean to Us

6 min
The Current State of Marketing Attribution: Three Things You Need to Know
Girls shopping for clothes
The Current State of Marketing Attribution: Three Things You Need to Know

The Current State of Marketing Attribution: Three Things You Need to Know

4 min
The Truth About the SDK: It Alone Is Not Enough
Woman on phone
The Truth About the SDK: It Alone Is Not Enough

The Truth About the SDK: It Alone Is Not Enough

5 min
The Key to a Successful Company: Maintaining a Culture of Change
People in office meeting
The Key to a Successful Company: Maintaining a Culture of Change

The Key to a Successful Company: Maintaining a Culture of Change

5 min
Location Intelligence: The Universal Metric for Campaign Measurement
Girl on phone
Location Intelligence: The Universal Metric for Campaign Measurement

Location Intelligence: The Universal Metric for Campaign Measurement

3 min
Partner Spotlight: Q&A With Louis Hellman, LiveRamp
People watching TV
Partner Spotlight: Q&A With Louis Hellman, LiveRamp

Partner Spotlight: Q&A With Louis Hellman, LiveRamp

5 min
How Brick-and-Mortar Retailers Can Reap the Benefits of Amazon Prime Day for Back-to-School Season
How Brick-and-Mortar Retailers Can Reap the Benefits of Amazon Prime Day for Back-to-School Season

How Brick-and-Mortar Retailers Can Reap the Benefits of Amazon Prime Day for Back-to-School Season

4 min
MAUs Are the New Bidstream
Girls on phones
MAUs Are the New Bidstream

MAUs Are the New Bidstream

4 min
Media and Measurement: A Dangerous Mix
Woman and Man Talking
Media and Measurement: A Dangerous Mix

Media and Measurement: A Dangerous Mix

5 min
Partner Spotlight: Q&A With Adam Paz, Viant
billboard on street
Partner Spotlight: Q&A With Adam Paz, Viant

Partner Spotlight: Q&A With Adam Paz, Viant

5 min
How to Use Footfall Attribution
Guys in coffee shop
How to Use Footfall Attribution

How to Use Footfall Attribution

5 min
How to Evaluate Data Partners: 6 Top Questions to Ask
People meeting around laptops
How to Evaluate Data Partners: 6 Top Questions to Ask

How to Evaluate Data Partners: 6 Top Questions to Ask

6 min
Footfall Attribution Benchmarks Report: OOH Contributes the Most to Driving Average Footfall Traffic Uplift
People walking outside
Footfall Attribution Benchmarks Report: OOH Contributes the Most to Driving Average Footfall Traffic Uplift

Footfall Attribution Benchmarks Report: OOH Contributes the Most to Driving Average Footfall Traffic Uplift

3 min
6 Truths About Location Data: How to Choose the Right Data to Maximize Your Marketing Efforts
Woman and Man Talking
6 Truths About Location Data: How to Choose the Right Data to Maximize Your Marketing Efforts

6 Truths About Location Data: How to Choose the Right Data to Maximize Your Marketing Efforts

5 min
How Attribution Benchmarks Can Help You Measure ROI and Maximize ROAS
Woman with coffee
How Attribution Benchmarks Can Help You Measure ROI and Maximize ROAS

How Attribution Benchmarks Can Help You Measure ROI and Maximize ROAS

5 min
How to Use Offline Analytics
People looking in store window
How to Use Offline Analytics

How to Use Offline Analytics

3 min
5 Security Questions You Need to Ask in Your Next RFI
5 Security Questions You Need to Ask in Your Next RFI

5 Security Questions You Need to Ask in Your Next RFI

4 min
Cross-Channel Measurement: How to Enhance Your Media Mix Via Footfall Attribution
Women shopping in store
Cross-Channel Measurement: How to Enhance Your Media Mix Via Footfall Attribution

Cross-Channel Measurement: How to Enhance Your Media Mix Via Footfall Attribution

4 min
Is Your TV Upfront Strategy Up to Snuff?
People watching TV together
Is Your TV Upfront Strategy Up to Snuff?

Is Your TV Upfront Strategy Up to Snuff?

3 min
Cuebiq on Location Data Advancements and How Privacy Plays a Role
Cuebiq on Location Data Advancements and How Privacy Plays a Role

Cuebiq on Location Data Advancements and How Privacy Plays a Role

6 min
3 Ways TV Advertisers Need to Change Their Measurement Outlook
Television Viewer eating popcorn
3 Ways TV Advertisers Need to Change Their Measurement Outlook

3 Ways TV Advertisers Need to Change Their Measurement Outlook

3 min
Breaking Up Is Hard to Do: Disconnecting Media from Measurement in the Mobile Location Space
People looking at phones
Breaking Up Is Hard to Do: Disconnecting Media from Measurement in the Mobile Location Space

Breaking Up Is Hard to Do: Disconnecting Media from Measurement in the Mobile Location Space

5 min
What Is Consumer Compatibility and Why Is It Important for Your Brand?
Retail transaction in store
What Is Consumer Compatibility and Why Is It Important for Your Brand?

What Is Consumer Compatibility and Why Is It Important for Your Brand?

4 min
The Power of Merging Location and TV Data
People clinking glasses in sports bar
The Power of Merging Location and TV Data

The Power of Merging Location and TV Data

4 min
What It’s Like to Be Head of Engineering at Cuebiq: A Q&A With Marco Funaro
Man Presenting in Meeting
What It’s Like to Be Head of Engineering at Cuebiq: A Q&A With Marco Funaro

What It’s Like to Be Head of Engineering at Cuebiq: A Q&A With Marco Funaro

3 min
Privacy: What to Keep in Mind as You Build Your Data Stack
Team working on laptops
Privacy: What to Keep in Mind as You Build Your Data Stack

Privacy: What to Keep in Mind as You Build Your Data Stack

5 min
Do Super Bowl Ads Drive Store Visits?
Ad Impact - Superbowl
Do Super Bowl Ads Drive Store Visits?

Do Super Bowl Ads Drive Store Visits?

5 min
How to Measure TV Advertising With Real-World Consumer Actions
How to Measure TV Advertising With Real-World Consumer Actions

How to Measure TV Advertising With Real-World Consumer Actions

3 min
From Conga Lines to Cross-Departmental Collaboration: Cuebiq Retreat 2k18 in the Bahamas
From Conga Lines to Cross-Departmental Collaboration: Cuebiq Retreat 2k18 in the Bahamas

From Conga Lines to Cross-Departmental Collaboration: Cuebiq Retreat 2k18 in the Bahamas

6 min
Working in Cuebiq’s Milan Office: A Q&A With Ivan Parenti
People working in coffee shop
Working in Cuebiq’s Milan Office: A Q&A With Ivan Parenti

Working in Cuebiq’s Milan Office: A Q&A With Ivan Parenti

4 min
4 Top Secrets for Succeeding in Product at a Tech Startup
Product Manager at Tech Startup
4 Top Secrets for Succeeding in Product at a Tech Startup

4 Top Secrets for Succeeding in Product at a Tech Startup

5 min
Footfall Attribution: A Behind-the-Scenes Look With Bruna Coppolino, Product Manager
Product Managers at Startup
Footfall Attribution: A Behind-the-Scenes Look With Bruna Coppolino, Product Manager

Footfall Attribution: A Behind-the-Scenes Look With Bruna Coppolino, Product Manager

5 min
Location Analytics: A Behind-the-Scenes Look With Bianca Gherardi, Technical Product Manager
team working in startup office
Location Analytics: A Behind-the-Scenes Look With Bianca Gherardi, Technical Product Manager

Location Analytics: A Behind-the-Scenes Look With Bianca Gherardi, Technical Product Manager

5 min
Footfall Attribution for TV: How to Measure the Impact of Your Television Advertising
Woman presenting TV charts
Footfall Attribution for TV: How to Measure the Impact of Your Television Advertising

Footfall Attribution for TV: How to Measure the Impact of Your Television Advertising

5 min
How Location Intelligence Can Benefit the Entire QSR Organization
How Location Intelligence Can Benefit the Entire QSR Organization

How Location Intelligence Can Benefit the Entire QSR Organization

5 min
Audiences for TV: Advanced Audiences Are Not Just for Advanced TV
Audience Regarding TV
Audiences for TV: Advanced Audiences Are Not Just for Advanced TV

Audiences for TV: Advanced Audiences Are Not Just for Advanced TV

4 min
Leverage Last-Minute Shoppers to Drive Incremental Sales
Leverage Last-Minute Shoppers to Drive Incremental Sales

Leverage Last-Minute Shoppers to Drive Incremental Sales

5 min
How to Determine the Quality of Location Data: 4 Key Metrics to Consider
How to Determine the Quality of Location Data: 4 Key Metrics to Consider

How to Determine the Quality of Location Data: 4 Key Metrics to Consider

3 min
How to Apply Location Intelligence Across the Auto Organization
Family at Auto Dealership
How to Apply Location Intelligence Across the Auto Organization

How to Apply Location Intelligence Across the Auto Organization

5 min
How Location Intelligence Can Enhance the Retail Organization at Every Level
How Location Intelligence Can Enhance the Retail Organization at Every Level

How Location Intelligence Can Enhance the Retail Organization at Every Level

6 min
The Current State of Television Advertising
Crowd looking at linear vs. advanced TVs
The Current State of Television Advertising

The Current State of Television Advertising

5 min
3 Audience Activation Pro Tips for the Holiday Season
Woman shopping for holiday ornaments
3 Audience Activation Pro Tips for the Holiday Season

3 Audience Activation Pro Tips for the Holiday Season

4 min
4 Audiences You Can’t Afford to Miss out on This Holiday Season
Group of people holiday shopping
4 Audiences You Can’t Afford to Miss out on This Holiday Season

4 Audiences You Can’t Afford to Miss out on This Holiday Season

3 min
Brand Loyalty: The Secret to Targeting Holiday Shoppers
Holiday shopper holding gift in hands
Brand Loyalty: The Secret to Targeting Holiday Shoppers

Brand Loyalty: The Secret to Targeting Holiday Shoppers

4 min
How Brands Can Use Cross-Channel Advertising to Create a Better User Experience
How Brands Can Use Cross-Channel Advertising to Create a Better User Experience

How Brands Can Use Cross-Channel Advertising to Create a Better User Experience

5 min
4 Key Takeaways for Automotive Marketers Using Location Data
4 Key Takeaways for Automotive Marketers Using Location Data

4 Key Takeaways for Automotive Marketers Using Location Data

3 min
3 Ways Auto Marketers Can Drive Consumers Straight to the Dealership
3 Ways Auto Marketers Can Drive Consumers Straight to the Dealership

3 Ways Auto Marketers Can Drive Consumers Straight to the Dealership

4 min
3 Ways Retailers Can Transform Their Stores to Compete With Amazon in the Digital Age
3 Ways Retailers Can Transform Their Stores to Compete With Amazon in the Digital Age

3 Ways Retailers Can Transform Their Stores to Compete With Amazon in the Digital Age

4 min
From New York to Milan: What It’s Like to Work for a Global Company
From New York to Milan: What It’s Like to Work for a Global Company

From New York to Milan: What It’s Like to Work for a Global Company

5 min
4 Ways Location Intelligence Helps QSR Marketers
4 Ways Location Intelligence Helps QSR Marketers

4 Ways Location Intelligence Helps QSR Marketers

5 min
3 Critical Factors to Consider When Building Location-Based Programs
3 Critical Factors to Consider When Building Location-Based Programs

3 Critical Factors to Consider When Building Location-Based Programs

3 min
Cannes Lions Takeaways: Be Predictive and Purposeful
Cannes Lions 2018 Takeaways
Cannes Lions Takeaways: Be Predictive and Purposeful

Cannes Lions Takeaways: Be Predictive and Purposeful

5 min
It’s All About the Context: Why Brands Need Benchmarks Part II
Woman walking on street with mobile phone
It’s All About the Context: Why Brands Need Benchmarks Part II

It’s All About the Context: Why Brands Need Benchmarks Part II

2 min
It’s All About the Context: Why Brands Need Benchmarks
It’s All About the Context: Why Brands Need Benchmarks

It’s All About the Context: Why Brands Need Benchmarks

3 min
The Billboards Are Back in Town: The Return of Out-Of-Home
The Billboards Are Back in Town: The Return of Out-Of-Home

The Billboards Are Back in Town: The Return of Out-Of-Home

2 min
Leverage Brand Loyalty for Actionable Insights
Leverage Brand Loyalty for Actionable Insights

Leverage Brand Loyalty for Actionable Insights

3 min
Why Brands Must Integrate Purpose Into Their DNA
Why Brands Must Integrate Purpose Into Their DNA

Why Brands Must Integrate Purpose Into Their DNA

3 min
The Most Durable Kind of Loyalty: Brand Affinity
The Most Durable Kind of Loyalty: Brand Affinity

The Most Durable Kind of Loyalty: Brand Affinity

2 min
How Brand Refinement Through Analytics Can Impact Your Bottom Line
How Brand Refinement Through Analytics Can Impact Your Bottom Line

How Brand Refinement Through Analytics Can Impact Your Bottom Line

3 min
How to Choose a Location Intelligence Platform: 3 Things to Look For
How to Choose a Location Intelligence Platform: 3 Things to Look For

How to Choose a Location Intelligence Platform: 3 Things to Look For

3 min
How an Open Data Marketplace Would Benefit Consumers and Companies
How an Open Data Marketplace Would Benefit Consumers and Companies

How an Open Data Marketplace Would Benefit Consumers and Companies

5 min
Embracing a GDPR-Compliant Framework on a Global Scale
Embracing a GDPR-Compliant Framework on a Global Scale

Embracing a GDPR-Compliant Framework on a Global Scale

6 min
Map the Consumer Journey with Location Data
Map the Consumer Journey with Location Data

Map the Consumer Journey with Location Data

3 min
Continuous Learning and Team Cook-Offs: What It’s Like to Work at Cuebiq
Continuous Learning and Team Cook-Offs: What It’s Like to Work at Cuebiq

Continuous Learning and Team Cook-Offs: What It’s Like to Work at Cuebiq

4 min
How Retail Brands Can Leverage Footfall Trends for Strategic Planning
How Retail Brands Can Leverage Footfall Trends for Strategic Planning

How Retail Brands Can Leverage Footfall Trends for Strategic Planning

2 min
How to Survive CES and Other Large Trade Shows
How to Survive CES and Other Large Trade Shows

How to Survive CES and Other Large Trade Shows

5 min
Adapting to the Future of Retail: Adjusting to New Consumer Behaviors
Adapting to the Future of Retail: Adjusting to New Consumer Behaviors

Adapting to the Future of Retail: Adjusting to New Consumer Behaviors

4 min
RampUp Virtual Summit Recap: Identifying, Mapping, and Measuring Consumer Behaviors
Woman walking on street with mobile phone
RampUp Virtual Summit Recap: Identifying, Mapping, and Measuring Consumer Behaviors

RampUp Virtual Summit Recap: Identifying, Mapping, and Measuring Consumer Behaviors

3 min
JD Power AMR Key Takeaways
Cannes Lions 2018 Takeaways
JD Power AMR Key Takeaways

JD Power AMR Key Takeaways

3 min
A Principled Approach to Privacy
A Principled Approach to Privacy

A Principled Approach to Privacy

4 min
How Artificial Intelligence Can Transform Advertising
How Artificial Intelligence Can Transform Advertising

How Artificial Intelligence Can Transform Advertising

3 min
AI and Machine Learning for Marketers
AI and Machine Learning for Marketers

AI and Machine Learning for Marketers

2 min
Marketing and Innovation Q&A with Andy Stevens, Clear Channel Outdoor Americas
Marketing and Innovation Q&A with Andy Stevens, Clear Channel Outdoor Americas

Marketing and Innovation Q&A with Andy Stevens, Clear Channel Outdoor Americas

3 min
Why media agnostic, third-party advertising measurement will become mainstream
Why media agnostic, third-party advertising measurement will become mainstream

Why media agnostic, third-party advertising measurement will become mainstream

2 min
Location Data: The Future Is Now? Part II
Woman walking on street with mobile phone
Location Data: The Future Is Now? Part II

Location Data: The Future Is Now? Part II

4 min
Introducing Cuebiq’s Footfall Attribution Benchmark Report
Introducing Cuebiq’s Footfall Attribution Benchmark Report

Introducing Cuebiq’s Footfall Attribution Benchmark Report

3 min
Partner Spotlight: Q&A With Marc Ryan, Kantar Millward Brown
Partner Spotlight: Q&A With Marc Ryan, Kantar Millward Brown

Partner Spotlight: Q&A With Marc Ryan, Kantar Millward Brown

5 min
A Marketer’s Guide to Attribution – Part III
A Marketer’s Guide to Attribution – Part III

A Marketer’s Guide to Attribution – Part III

2 min
A Marketer’s Guide to Attribution – Part II
A Marketer’s Guide to Attribution – Part II

A Marketer’s Guide to Attribution – Part II

4 min
A Marketer’s Guide to Attribution – Part I
A Marketer’s Guide to Attribution – Part I

A Marketer’s Guide to Attribution – Part I

2 min
Location Data: The Future Is Now
Location Data: The Future Is Now

Location Data: The Future Is Now

3 min
Bridge the Gap: How Marketers Can Gain Visibility In the Offline World
Bridge the Gap: How Marketers Can Gain Visibility In the Offline World

Bridge the Gap: How Marketers Can Gain Visibility In the Offline World

6 min

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