Francesco Guglielmino, CEO of Cuebiq, sat down with Sima Vasa on her weekly podcast, Data Gurus. Together, they covered all things location data and consumer privacy, from the state-of-the-art transparency policies at Cuebiq, to the power of personalized ads and data sharing. Guglielmino also voices his views on his how to balance privacy and profits, why proactive consumer privacy is always worth the cost, and how we’ve progressed from the “Wild West”—the early days of mobile data collection. Watch the interview below, or listen to the podcast on Spotify, Apple Podcasts, or Google Podcasts.
Similar Posts
AttributionAudiencesLocation Data
Footfall Attribution for TV: How to Measure the Impact of Your Television Advertising
Footfall Attribution for TV: How to Measure the Impact of Your Television Advertising
Rus AcknerNovember 29, 2018
Attribution
Cross-Channel Measurement: How to Enhance Your Media Mix Via Footfall Attribution
Cross-Channel Measurement: How to Enhance Your Media Mix Via Footfall Attribution
Rus AcknerApril 3, 2019
Attribution
The Retail Revolution: How the Pandemic Has Changed the Game
The Retail Revolution: How the Pandemic Has Changed the Game
Rus AcknerOctober 5, 2020