Incrementality

Innovation

Meet Cuebiq’s Expert Customer Success Team

In today's competitive business landscape, understanding clients' needs and providing customized solutions is crucial for…

Cuebiq Marketing TeamNovember 19, 2025

Attribution Case Studies

Cuebiq Attribution Study Reveals Impact of Ziff Media Campaign on Store Visitation

Ziff Media Group, a publisher encompassing a portfolio of leading digital properties in tech, culture,…

Cuebiq Marketing TeamNovember 19, 2025

Attribution

Incrementality for Car Dealerships or Tourism? Yes, it’s a thing.

A common misconception in the industry is that incrementality only applies to verticals where customers…

Cuebiq Marketing TeamNovember 19, 2025

Attribution

What is Incrementality?

Incrementality is Cuebiq’s proprietary methodology to calculate the portion of visits that can be linked…

Cuebiq Marketing TeamNovember 19, 2025

three women shopping walking in street together

Innovation Location Data

Why Incrementality? Put Your Money Where Your Growth Is.

Cuebiq’s incrementality methodology provides a powerful measurement tool so you can understand how and where…

Cuebiq Marketing TeamNovember 19, 2025

Press

Cuebiq x Innovid: Impacting Real-World Behavior with Creative Optimization

The location space has always been defined by innovation. It is a complex, yet incredibly…

Cuebiq Marketing TeamNovember 19, 2025

two women window shopping bags happy city holiday

Attribution Location Data

Maximize Your Media Budget with Measurement

Is it me? Or is Q4 starting to feel a bit like the good ‘ole…

Cuebiq Marketing TeamNovember 19, 2025

Attribution

Partner Spotlight: Q&A With Lewis Rothkopf, President of Martin

We got the opportunity to sit down with Lewis Rothkopf, President of Martin, a media…

Cuebiq Marketing TeamNovember 19, 2025

Location Data

How To Spur COVID-19 Testing and Vaccination With Location Data

It’s that time of year again: flu season. As you may have read, it’s more…

Cuebiq Marketing TeamNovember 19, 2025

Attribution

The 3 Types of Analytics You Need to Measure Attribution

It’s an interesting time to be a marketer in the world of offline attribution. Reporting…

Cuebiq Marketing TeamNovember 19, 2025

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Meet Cuebiq’s Expert Customer Success Team

Cuebiq Attribution Study Reveals Impact of Ziff Media Campaign on Store Visitation

Incrementality for Car Dealerships or Tourism? Yes, it’s a thing.

What is Incrementality?

Why Incrementality? Put Your Money Where Your Growth Is.

Cuebiq x Innovid: Impacting Real-World Behavior with Creative Optimization

Maximize Your Media Budget with Measurement

Partner Spotlight: Q&A With Lewis Rothkopf, President of Martin

How To Spur COVID-19 Testing and Vaccination With Location Data

The 3 Types of Analytics You Need to Measure Attribution

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