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Our latest news and insights:

AttributionWhat’s Really Driving Visits? How Cross-Channel Measurement Powers Smarter Media Decisions
September 2, 2025

What’s Really Driving Visits? How Cross-Channel Measurement Powers Smarter Media Decisions

Key Takeaways: Cuebiq links campaign exposure to physical store visits, not just digital engagement. Marketers can see which channels and placements drive true incremental lift. Daily reporting enables real-time adjustments…
Alex Esser
AttributionAudiencesInside Cuebiq’s Advanced Measurement & Targeting Platform
August 7, 2025

Inside Cuebiq’s Advanced Measurement & Targeting Platform

Key Takeaways: Cuebiq goes beyond surface-level metrics, showing which placements, formats, and audiences actually drive incremental visits across channels and regions. Our incrementality methodology uses causal machine learning to simulate…
Alex Esser
PressCuebiq Builds Momentum With Appointment of Chief Commercial Officer
July 23, 2025

Cuebiq Builds Momentum With Appointment of Chief Commercial Officer

FOR IMMEDIATE RELEASE Cuebiq Builds Momentum With Appointment of Chief Commercial Officer Zora Senat joins Cuebiq to lead commercial growth and help brands unlock greater value from real-world behavioral data…
Cuebiq Marketing Team
AttributionAudiencesLocation DataWhy QSR Marketers Can’t Ignore Location Data in 2025
May 26, 2025

Why QSR Marketers Can’t Ignore Location Data in 2025

If you’re a QSR brand—or the agency representing one—your success this year won’t come from fresher creative or deeper discounts. It will come from knowing exactly how your customers move…
Alex Esser
Location DataPrivacyData Transparency: Building Trust in a Privacy-First World
May 6, 2025

Data Transparency: Building Trust in a Privacy-First World

Data transparency is foundational to our business at Cuebiq. Every insight we provide is rooted in clear, ethical practices that start with user consent and end with trustworthy results for…
Alex Esser
Retail Media Network Woman At CheckoutAttributionInnovationRetail Media Networks: The New Battleground for Brand Growth — and Why Location Data Is Your Secret Weapon
April 28, 2025

Retail Media Networks: The New Battleground for Brand Growth — and Why Location Data Is Your Secret Weapon

Retail Media Networks (RMNs) are not just the next big thing in advertising — they are the thing. If you’re a brand or agency still putting RMNs into the “emerging…
Rus Ackner