In September 2025, Cuebiq designed, developed, and released a refreshed experience for the Cuebiq dashboard to bring key insights forward.
The interface improvements make it easier than ever to access the metrics that matter most right on the insights tab of your Cuebiq dashboard.
That means a clearer, more actionable view of campaign performance across both impressions and real-world store visits.
Get a Clear View of Visit-Related KPIs
We introduced three new visit-related KPIs, featured on the insights tab of the Cuebiq dashboard, highlighting how advertising exposure drives store traffic:
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- Visit Frequency
- Visit Dwell Time
- Visit Breakdowns
Access Enhanced Insights Thanks to Impression-Related KPIs
Two new impression-related KPIs were added as well, delivering insights to help you optimize campaigns in real time by analyzing how impressions are delivered and performing:
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- Impressions Generating Visits by Day/Hour
- Daily Visit Rate—Exposed vs Control Group
We developed and included these KPIs to provide deeper performance insights and allow for more efficient, real time campaign optimization.
Informative, Actionable + Easy to Navigate
To simplify reporting, all these KPIs are organized into two dedicated tabs within the report:
- Visit Insights: understand how those impressions translate into store visits.
- Impression Insights: see how impressions are delivered.
If you haven’t had the opportunity to explore these insights in your dashboard, log in today or email your Cuebiq rep.
If you’re interested in seeing how partnering with Cuebiq can help you harness real-world insights on human behavior for better outcomes and sustained growth, contact us today or book a demo.
