Attribution Is MTA Dead? The Future of Attribution Cuebiq explores how marketers are planning for a future without cookies, what techniques and technologies…Cuebiq Marketing TeamNovember 19, 2025
The 3 Types of Analytics You Need to Measure Attribution Attribution The 3 Types of Analytics You Need to Measure Attribution It’s an interesting time to be a marketer in the world of offline attribution. Reporting…Cuebiq Marketing TeamNovember 19, 2025
Enhance Your Advertising Strategy With Offline Measurement Attribution Enhance Your Advertising Strategy With Offline Measurement As marketers, we’re constantly wondering how our brand is resonating with consumers (do our ads…Cuebiq Marketing TeamNovember 19, 2025
Partner Spotlight: Q&A With Supriya Goswami, VP of Marketing at InMobi Attribution Partner Spotlight: Q&A With Supriya Goswami, VP of Marketing at InMobi We got the opportunity to sit down with Supriya Goswami, VP of Marketing at InMobi,…Cuebiq Marketing TeamNovember 19, 2025
OOH Advertising Is on the Rise: Increase Your ROI With Offline Measurement Attribution OOH Advertising Is on the Rise: Increase Your ROI With Offline Measurement This article was written before Cuebiq deprecated our SDK, which you can learn more about…Cuebiq Marketing TeamNovember 19, 2025
Marketers Are Becoming Location Data Experts According to 451 Research Attribution Marketers Are Becoming Location Data Experts According to 451 Research You heard it here first: Marketers are now location data experts. Don’t just take our…Cuebiq Marketing TeamNovember 19, 2025
Offline Measurement: The Solution to Your Marketing Problems This Year Attribution Offline Measurement: The Solution to Your Marketing Problems This Year As I sat down to write this blog about marketing in 2020, I reflected on…Cuebiq Marketing TeamNovember 19, 2025
How to Skyrocket Your Return on Ad Spend Attribution How to Skyrocket Your Return on Ad Spend As a marketer, you’re most likely on the eternal quest to increase your return on…Cuebiq Marketing TeamNovember 19, 2025
Why You Need Incrementality at the Granular Level Attribution Why You Need Incrementality at the Granular Level If you’re familiar with the location data space, you know how crucial offline measurement can…Cuebiq Marketing TeamNovember 19, 2025
Revolutionizing Campaign Measurement: Unlocking Incrementality With Offline Intelligence AttributionLocation Data Revolutionizing Campaign Measurement: Unlocking Incrementality With Offline Intelligence The concept of incrementality has been analyzed by economists and researchers in multiple academic papers…Cuebiq Marketing TeamNovember 19, 2025